brand

What is personal branding?

What is personal branding?

When we think about a brand we mostly think about a logo and a website may be. We are thinking of big companies who are well established and well known brands. However EVERY business, whatever its size is a brand and should be branded well.
Read here what branding is and why it is so important.

 

In addition the word personal branding is also used more and more these days and often people don't really understand what that actually means and that personal branding is not constrained to celebrities.

In this blog post I want to write about what personal branding is, why it is so important and how you can implement it for yourself immediately.